When it comes to generating and converting leads, there isn’t a more powerful digital marketing tactic than email marketing. The widespread usage and increasing global relevance of email make email marketing more critical than ever before.

Best Email Marketing Services

Email marketing is a digital marketing strategy used by thousands of businesses worldwide to create brand recognition, drive sales and build client relationships. Email marketing companies leverage different email service providers (ESPs) to send out automated, personalized marketing emails that contain brand promotions and announcements. Anything from weekly email newsletters and promo alerts to customer survey forms and event invitations can be considered a form of email marketing. Globally, a whopping 87 percent of business-to-business (B2B) marketers and 79 percent of business-to-consumer (B2C) advertisers use email as a content distribution channel.

Email Marketing Banner

Adrelm Digital Marketing Agency offers a diverse range of email marketing services designed to fit your brand needs, financial capabilities and ideal market segments. Schedule a consultation with our email marketing agency and let’s discuss the importance of services in achieving your goals.

Here are reasons investing in an email marketing campaign service is essential:

  • Build Customer Loyalty

Strong client relationships require regular brand interactions – and routine web email marketing communications with the customer make it possible for any company to generate brand loyalty while driving sales. Additionally, the cost of engaging with and marketing to an existing client using the best email campaigns is six to 12 times less expensive than other marketing channels, such as paid advertising or social media marketing. Targeted email marketing campaigns not only drive more business but also save you money.

  • Expand Your Business Reach:

Email campaigns are proven to have better reach and potential for engagement than traditional marketing methods. Statistics show 72 percent of email users check their inboxes more than six times a day and about 92 percent of internet users have a minimum of one email account. Experienced email marketing specialists can help you reach your target audiences on any device while staying non-invasive and compliant with the CAN-SPAM Act.

  • Connect With Different Audiences:

Hyper-personalized communication is one of the many benefits of using B2C and B2B email marketing to reach your audience. While traditional marketing methods focus on delivering a broad message to a large audience scope, marketing emails allow you to offer unique discounts and codes, personalized messages, and data-driven campaigns based on criteria such as birthdays, regions, and customer lifetime value (CLV). Instead of putting your effort into one campaign, you’re able to reach out to different audience segments with a personal touch.

  • Save Time and Effort:

Email marketing for small businesses, franchises, and multi-location firms is significantly less labor-intensive than traditional marketing. There is no postage to consider or labelling required for each campaign distributed. Targeted email marketing allows you to communicate and engage with your ideal market segments (whether it’s a few hundred or a hundred thousand) in a matter of minutes. If you don’t have the time to learn the ropes of email campaign optimization, the best email marketing companies can assist you.

  • Test Email Campaigns and Drive Strong Results:

Online email marketing offers various ways to test and see if you’re hitting the nail on the head with your marketing efforts. You can perform A/B and multivariate testing to examine almost every component of your email campaign, from the subject line and time sent to the content within the email campaign itself. This offers valuable insights as to where you might need to revise your email marketing strategy to drive the most engagement with your email campaigns.

  • Track Your Analytics:

Data and analytics provided by email marketing software give valuable insight into the performance of your targeted email marketing efforts and deployed campaigns. The most often reported engagement metrics are open rates, click rates and click-through rates (CTRs), bounces, and conversions. Depending on your marketing goals, an experienced email marketing specialist can decode the numbers and translate them into valuable applications to better reach your audiences.

Best SMS Marketing Services

If you have a small business, SMS is one of the best ways to keep in contact with your customers. For things like order confirmations, booking reminders, special offers, and updates, texts work better than email because people actually read them.

Of course, you can’t just grab your smartphone and start sending messages when you run a business. You need to follow certain rules as well as business protocols before starting any sms campaign.

SMS marketing and two-way messaging give you a competitive edge in the following ways:

Reach More People
Announce Sales
Personalized messages
Track Results
Delight Clients
Save time
Close more deals
Work Together
Find New Customers
Collect Emails and more
Follow up faster
Segment your audience


Email & SMS Marketing is a strategy that involves sending targeted promotional messages or newsletters via email or text messages to engage and convert customers.

Email & SMS Marketing can benefit your business by allowing you to directly reach and engage with your target audience, increase brand awareness, drive conversions, nurture customer relationships, and achieve a high return on investment (ROI) with cost-effective marketing campaigns.

The best time of day to send emails can vary based on the target audience, but
generally, mid-morning or early afternoon on weekdays tend to have higher open and click-through rates.